【How-to】What is the slogan for tide

Soon, there was a huge demand for Nirma in Ruppur (Gujarat), Patel’s hometown. He started packing the formulation in a 10x10ft room in his house. Patel named the powder as Nirma, after his daughter Nirupama. … By 1999, Nirma was a major consumer brand, offering a range of detergents, soaps and personal care products.